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The concept of need-centric sustainability has now been around for three decades. The holistic approach towards sustainability as a means of combining environmental protection, economic growth, and social justice, especially gender equality, is relatively unexplored. This paper acknowledges the role women can play in establishing a comprehensive and inclusive sustainability model, especially in order to bring meaningful change at the grass-root level. Further, an attempt to understand the existing trends surrounding the apparel industry and its far-reaching effects on the people living in South Asian countries has also been made. The paper analyses the potential sustainable businesses like online thrift stores hold in reforming and transforming our relatively distressed planet. Real development and progress will not happen solely on the basis of economic gains. Young, innovative and informed entrepreneurs and leaders must work with vulnerable communities in carving the way towards a truly sustainable planet - a thought which reverberates throughout the paper.

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