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The contrast between the work rich/time poor and time rich/work poor workers is coming into sharper focus with the rapid diffusion of technology, particularly information and communications technology (ICT), around the world. In order to find a balance in the working lives of both these broad groups of workers societies will have to address fundamental economic issues such as how the economy is organised, how the labor market operates, and the types and availability of training for workers, the unemployed and youth. It will also be crucial to address social development, including the promotion of social protection for the more vulnerable members of society. This presentation outlines how, in a market driven economy, the types and nature of available employment are determined with respect to the needs of economic units without regard to the social needs of workers. It discusses the need for a rethinking of the role of the State in achieving this balance for workers in both the new and old economies, and that the place to start is by putting people first.