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In February 2008 Starbucks closed all its stores for three-and-a-half hours for a special training event, which trained more than 135,000 baristas in approximately 7,100 Starbucks stores. The company felt that the training was an investment in their baristas and in the Starbucks experience. The focus of the training was on the core product, espresso, as well as on the customer experience. Feedback from customers includes that they appreciated the company taking the time to do the training and that they feel it has resulted in a better customer experience.