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This article elaborates the concept of educational projects, a term that signifies consistent constellations of institutions, financial resources, social actors, ideologies, theories of knowledge and attendant pedagogies that shape local cultural practices of schooling. The article demonstrates the utility of the concept of educational projects for comparative and international educational studies by examining competing educational projects in Brazilian literacy programmes for youth and adults. In conclusion, the article argues that the concept of educational projects provides a theoretically rich comparative tool for the field of comparative and international education.