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Web-conferencing was used within an accredited staff development program for new lecturers. Its use was embedded within the program and was designed, in part, to enable participants to achieve a learning outcome that required them to 'use learning technologies that are appropriate to the learner: subject, content and level'. Using learning technologies within the program was one approach to encourage wider engagement with learning technologies. Research was conducted to determine how web-conferencing was used; how usable it was perceived to be; views on how appropriate its use was; and on how it might be used more widely. The results indicate that although web-conferencing did enable all formally required interactions to occur within the program, there was limited enthusiasm either for its use or to extend its use. The paper explores tenuous links between the processes of embedding learning technologies and establishing motivation to learn about them.