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Market research project 2003

This document is the first part of a project undertaken by TAFE Queensland marketing. It reports on an audit of available research and of other papers dealing with perceptions of defined target markets relative to TAFE in Queensland. The project also provides an analysis of key issues relating to the target markets, used as a basis for recommendations about prioritising ongoing market research for TAFE Queensland Marketing.

This document is the first part of a project undertaken by TAFE Queensland marketing. It reports on an audit of available ...  Show Full Abstract  

Corporate authors: Allan Bonsall & Associates (Australia)
Date: 2003
Geographic subjects: Oceania; Australia; Queensland
Resource type: Report
Subjects: Vocational education and training; Research; Management;
Providers of education and training show more

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